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Paid Search Management

Be found when people are searching 

Advertise Where The Fish Are Biting

Search engine marketing provides you access to the low hanging fruit. When people search for your product or service online using search engines like Google or Bing, paid search (search engine marketing) allows for your business website to appear in search results.

Our Google & Bing PPC Strategy

Ongoing optimization of your PPC campaigns so you can grow your audience, brand awareness and recognition, market share, and revenue.

Here’s what Google & Bing PPC Management looks like:

  • Ongoing keyword research to make informed, competitive bids
  • Create ads with high click-through rates by A/B testing and constantly monitoring performance
  • Use audience targeting to attract only the most qualified, relevant traffic
  • Target by age, income, gender, and other characteristics
  • Attract customers by their interests and affinities
  • Apply attribution modeling to track effectiveness of ads throughout your sales funnel

All of this can help to improve your Quality Score and refine your target audience. Our goal is to get higher ad rankings and lower costs (i.e., higher ROI) for your Bing and Google PPC campaigns.

Paid Search is Often a Primary Recommendation To Include In Advertising Strategy

We expertly manage advertising on major search platforms, including Google Search, Google Shopping, and Microsoft Search ads. Our team crafts strategic campaigns that significantly enhance online visibility, drive traffic, and optimize conversion rates, ensuring your products and services are prominently positioned and easily discoverable.

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